Customers like businesses who are transparent and proactive in their communication, as opposed to those who make it difficult for customers to get information that they want or need. While this is a great standard, it can undeniably present a challenge to small businesses with limited resources. The solution? Automate customer communication, wherever possible. Human […]

Did you know that if you switch to a new phone provider, you can still carry over your old number with you? There have actually been laws in place to protect your right to do exactly this since 2004. Many of us have likely experienced the temptation to at least consider switching over to a […]

That’s it – after about 1,000 months, 2020 is finally in the books – and we couldn’t be more relieved. Now that it’s a brand new year, and it’s starting to look like there’s a light at the end of the Pandemic tunnel, it’s time to refocus – and while we’re still all about building […]

The far-reaching potential of the internet has made it more difficult than ever for your business to stand out from the competition. Companies from the opposite side of the globe can now accurately advertise to your audience with laser-focused targeting, giving you thousands of businesses to compete with. As if it wasn’t difficult enough when […]

Over the past ten years, there’s been a distinct shift in how the business world works. While it seemed radical early on, some brands started to incorporate remote working into their operations process. At first, many allowed the option on for special occasions, like when employees would otherwise have to call out because a child […]

The days of pining for a corner office are dwindling at a rapid pace all thanks to advances in cloud communications, the increase in remote working, and business mobility. Sure – it’s beneficial to have a working area that inspires you to do your best work, but that doesn’t mean it has to be in […]

While COVID-19 may have thrown a wrench into small businesses ’ plans this year, the good news is there are plenty of strategies that you can still use to grow your small business in 2021. These include strategies that will work around the restrictions the pandemic has placed on businesses of all shapes and sizes […]

We’re officially just a handful of weeks away from leaving 2020 behind. In the past several months, an unbelievable number of things have changed including the trends for entrepreneurs to watch for.  With a global pandemic, entrepreneurs and businesses all over the world have been forced to get creative with contactless ways of doing business […]

Working with your business should be a pleasant, positive experience for your customers. Even if your product is superior in the industry, if customers are always walking away from purchasing or your customer service department feeling like you gave them a migraine, it won’t bode well for you in the long-run. There are a number […]

Intangible assets such as your ideas, inventions, and even creative assets provide substantial value to your brand and the goods or services your business delivers. Your business is different than the rest, and your value proposition is absolutely worth protecting. That’s why businesses of all sizes should consider implementing an intellectual property (IP) strategy – […]

2020 has shined a light on remote working like no year before. Teams all over the world transitioned to working from home in the matter of days, and research points to the shift being a permanent one. A recent Gartner poll shows that 48% of employees will continue to work remotely at least part of […]

Some businesses have always been run through a virtual organization system, but we’ve certainly seen a dramatic increase this year due to safety concerns surrounding the COVID-19 pandemic. Business owners and employees are working from home, and they may be spread across the same city or even across different continents.  It goes without saying that […]

It’s been a whirlwind year, with so many businesses going remote in order to ensure the safety and wellbeing of their teams. So if your business is one of them, then you’ll need to be well-equipped with a full suite of tools to keep you going strong. The good news? There are plenty of professional […]

The business world looks a good bit different now than they did a year ago. More teams have shifted to predominantly or exclusively remote work, and there’s currently no end in sight.  As a result, office-centric businesses that have previously relied on in-person files and hardware within the building to keep the company running have […]

As a business today, you’re likely well aware of the value of data and analytics. You already track your marketing campaigns carefully to see which paid channels are the most successful, and you watch to see which products and services have the best profit margins.  While many businesses understand the importance of in-depth analytics, a […]

We hear the terms “customer experience” and “CX” everywhere, but what do they really mean? John Foley from Oracle defines customer experience as “the idea that businesses can use everything they know about a customer to personalize and maximize the transaction at every touchpoint and across business channels – in the store, on the phone, […]