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Can a Virtual Phone System Make Your Home-Based Business More Competitive?

Running a business from home can feel like a disadvantage. Yet, it’s no secret the way small businesses operate is changing – remote work is more prevalent than ever.

It’s feasible to sustain a business from home successfully just as you could from any office. The key to competing with larger businesses is recognizing your advantage: superior service.

A survey conducted by American Express found that 81 percent of respondents thought smaller companies placed greater emphasis on service than bigger companies.
 
Customers are also willing to spend 13 percent more with a company they believe provides excellent service.

If your business provides superior, stress-free service to customers, it won’t matter if you’re based from home or from a trendy office space in the city.

A virtual phone system places your home-based business on a level playing field with larger competitors in two important ways. Here’s what you need to know.

Makes Your Home Business Look Larger

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Want your small business to appear more established? The auto-attendant feature is particularly useful; it lends your business a more polished appearance. An auto-attendant answers your calls with a customized greeting and guides the caller through a menu of options.
 
Your callers don’t need to know you’re running your business from home. Choose a local or toll-free number to use as your business number. Bonus: you receive calls on any of your current devices.

This simple addition makes your business look more established while simplifying the headache-inducing process of reaching someone on the phone (something larger organizations often struggle with).

Optimizes and Streamlines Business Communications

The same features that enhance your business’s appearance also make communicating with your customers super easy. Routing calls to any device at any time means you can work from anywhere, making missed calls are a thing of the past.

Thanks to the auto-attendant, connecting callers to the right team members–even remote ones–is almost as easy as handing them the phone yourself. The convenience is invaluable. Each user has their personal extension as well, so callers can reach specific people promptly.

The Bottom Line

The vast majority of people who contact you will do so by phone. Ensuring that the phone experience for your customers is effortless gives your business the advantage over a larger competitor.

With a virtual phone system, your customers will reach who they need quickly every time, which is not always the case with larger businesses. The features that come along with a virtual system make sure you’re perceived as professional and committed to providing excellent service.

All that’s left is what you’re already good at–providing excellent service.